Wednesday, September 12, 2012

If heart disease affects men and women at equal rates, why does Coke have "The Heart Truth


If heart disease affects men and women at equal rates, why does Coke have "The Heart Truth"?
According to the CDC, heart disease affects men and women at equal rates, but Coca Cola has decided to tailor a Campaign targeting only women. Are feminists outraged at this overt sexism? http://www.dietcoke.com/reddress http://www.cdc.gov/heartDisease/statistics.htm If, as the feminists responding below claim, that women die "many unnecessary deaths" and that they die at "greater rates than men", then why does the CDC say that 51% of heart disease-related deaths are women (when 51% of the population is women)? Capricorn12: Diet ads target women because feminism has reduced the value of women to objects. Whereas men once looked at women as maternal partners for the development of a family, they are now seen as self-oriented employees. So what use is a woman to a man except as a tool for pleasure? Hence the diet fads...To maximize feminine utility. Julie: Those are "death" that I cited, not those "living" with heart disease. Can you please cite evidence that, in 2002, a significant number of post-mordem examinations of women incorrectly determined that something other than heart disease was the cause of death when it really was...Or are you just talking out of your a$$?
Gender Studies - 6 Answers
Random Answers, Critics, Comments, Opinions :
1 :
For years, heart disease was researched solely from a male's perspective...that is to say, very few studies were done on women and women's heart health. because of this, and the fact that there are many differences between the way a heart attack affects a man and a woman, many more women died due to heart attacks. so that's why you are seeing this drive for women's heart health these days...it's just a change in the way the medical community is looking at gendered medicine EDIT- here's a bit of logic... if heart attacks were misdiagnosed...then...how would the doc's know the woman died of a heart attack? i'm sorry that you're so unaware of the world around you that you can't even be bothered to pay attention to mundane medical news. do you ever read? any thing? any thing other than your own questions here on Y/A? EDITED YET AGAIN- hey, fem, what years, aprox, were women valued for their "motherness" and not seen as objects? because even in the 50's, lifesaver's ads were targeted to young women trying to lose weight.
2 :
Did you know that the symptoms for a heart attack in a man...are nothing like the symptoms in women? Most people dont....Doc's just figured that out a few years ago. Heart attacks in females were and still are misdiagnosed all the time, leading to unnecessary deaths. The truth is men and women are different and our health risks, problems, and solutions are different. In the past they have only "studied" men..and assumed it was the same for women. On average womens "health care" is about ten years behind. We need to catch up.
3 :
I think it's because heart disease has been seen as a man's disease, which is why most women don't take it seriously. The ad is trying to get women to get checked out. Do men see it as sexism that most diet and health food ads are targeted towards women? Side note: Why the hell would Coke, of all companies, be talking about heart health, as if their liquid cocaine in a bottle is healthy??
4 :
Anything that supports females over males will never be argued against by feminists. Above is evidence of that. Instead, they 'justify' it.
5 :
Has it occured to you that Coke's clever marketing department realized that most Coke is purchased by females and therefore supporting this cause might help their sales?
6 :
I just saw a study on this actually... Women are less likely to get appropriate medical treatment for a heart condition or even heart attack...ER's tend to tell them it's indigestion, pat them on the head and send them home.... The ads are part of an educational campaign so that women will know that they are just as likely as a man to have heart disease and to try and dispel the myth among them (and perhaps doctors) that only a 60 year old man can have heart problems



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